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brand acceleration | what we do | strengths | our work | contact
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| what we do > automotive events | press fleet management | hospitality management | technology solutions | |
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| automotive events: consumer events | media events | sales training events |
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At ESI, we build passion while putting consumers one-on-one with your brand. We let people grip the steering wheel and press the accelerator pedal so their heart beats faster. The ultimate goal? Increasing purchase consideration of your product. Driving is what people remember, and giving people an experience always makes one car stand out from the other. Creating a consumer automotive event involves many things: planning the overall theme and message, creating a closed-course or street-drive routes, designing and sending invitations, building an event website, selecting locations, strategically planning how the program will move from city to city, generating PR and boosting awareness, collecting market data from guests and delivering the data to clients, and much more. Throughout all this, we never forget the adage “the car is the star.” With the vehicle at the center, we create experiences guests will remember. And when the event is over, we have effective ways to follow up with guests to reinforce the message and drive people to showrooms.
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