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data capture
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data capture Immediately after scanning a license, guests use a touch-screen kiosk to answer marketing questions. This converts guests from participants to highly qualified sales leads who can be contacted a later date. Clients can request specific questions or use the standard template. Like the registration system, collecting market data from guests via touch-screen kiosks increases the speed at which you can process people, reduces error, and eliminates the need for someone to read and manually enter the information into a computer after the event. In a quick and intuitive way, digital kiosks can ask a host of questions such as: + Do you currently own or lease a [featured brand] product? If not, what do you drive? + What is your opinion of [featured brand or vehicle]? + Would you consider driving [featured brand] products? If yes, what model? + When will you be in the market for a new car? + Identify three lifestyle interests.
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