Challenger SRT8 Embarks on a Grand American Road Trip
August 18, 2008
It’s Road Trip time, Dodge Challenger style. Dodge has hired ESI to coordinate logistics for a nationwide driving tour of the 2008 HEMI-powered Dodge Challenger SRT-8. ESI Drivers Scott Vandekerckhove, Cheston Carson and Corey Martin are visiting locations across the country while stirring up buzz for the new Challenger.
more
Chrysler Hosts Challenger Short Lead Event in New York
July 21, 2008
ESI’s PR & Media Services staff leaves today for the 2009 Dodge Challenger short lead preview in New York. The event is one of the most highly anticipated programs for the media this summer, and with good reason – Challenger is one of the most highly anticipated cars to come out of Detroit in years.
more
Journalists Drive “What’s New” from Chrysler
July 1, 2008
It isn’t often that automotive journalists get to test every product from a manufacturer, and at the same time interview executives, designers and engineers about the upcoming lineup of 2009 cars and trucks. But that’s exactly what hundreds of auto writers did last week. At the Chrysler Proving Grounds in Chelsea, Michigan, Chrysler held its annual “What’s New” event with over 200 journalists and about 200 representatives from Chrysler.
more
HUMMER Shows its Stuff at the Newport Spring Boat Show
May 20, 2008
The spring boating season is officially underway, and HUMMER is helping smooth the waters. During the Newport Spring Boat Show in Rhode Island last weekend, HUMMER provided a memorable drive experience for thousands of boat owners getting ready for the season.
more
Audi Launches New A4 to North American Journalists
April 30, 2008
ESI is assisting Audi Public Relations with a two-wave short lead media program for the 2009 Audi A4.
more
ESI Joins Michigan Minority Business Development Council (MMBDC)
April 11, 2008
Reflecting ESI’s commitment to the development of minority businesses, ESI has joined the Michigan Minority Business Development Council (MMBDC) as a Corporate Member as defined by the National Minority Supplier Development Council Board of Directors.
more
Challenger Goes Under the Microscope
April 9, 2008
Automotive journalists finally get their chance. Chrysler invited three waves of North American media (20 in each group) to California for the first drive of the 2008 Dodge Challenger SRT8. The first wave of journalists arrived on Monday, April 7. The program concludes on Friday, April 11.
more
Chrysler Prepares for the International Media Launch of the Caliber SRT4
March 28, 2008
The Chrysler international media launch of the Dodge Caliber SRT4 starts on Sunday, March 30, in Las Vegas. Forty international journalists representing Switzerland, The Netherlands, Italy, Austria, Poland, Mexico, Spain, Belgium, Puerto Rico, Germany, Japan and Russia will fly into Las Vegas’ McCarran Airport and head to the famous Wynn hotel and resort for dinner.
more
Kia and Guinness World Records Pop-A-Shot Record-Holder Jay Kletecka Visit the
Cleveland Auto Show
Feb. 19, 2008
ESI is partnering with event marketing company ES3 to conduct a Cleveland Cavaliers-themed consumer ride and drive program for Kia in conjunction with the upcoming Cleveland Auto Show.
more
|
